Employees – Earn more – be worth more, break the rules

MN Employees: Do you want more money and a bigger salary or paycheck?

Teach yourself and your boss why you should be paid more.

The epic tale of the salesperson and the website that would not sell

I recently spoke to a salesperson for a global company.  His company still has not entered the Internet age.  They have a website, but they really don’t see the value in having people come to it, because they have no search engine optimization and no keywords – in other words, when you search for their service on google, they are NOWHERE to be found.  This means all the potential new customers go somewhere else.

Now, I told this salesperson that he needs to own responsibility to fix this problem.  He wasn’t convinced, so I asked him, how much would it be worth in additional sales?  He conservatively answered in the high 6 figures.  Needless to say if he made all these sales himself, it would mean a significant income boost for him also.

So then, the next question is, how much for search engine optimization?  Conservative estimates are in the three to four figure range.

So, um, let’s see, for thousands of dollars, he can receive a million dollar benefit? Or possibly more?

I told him that what he needs to do is own the responsibility for the website marketing in exchange for the leads.

Out of that, he could offer to give the additional sales to the other people on his sales force. Remember, we’re talking about him personally investing his own money in the marketing and promotion of the website for a 6 figure payoff.  If he wanted to, he could sell those leads to other sales people or take a percentage as a fee for managing the website.

But again, why not? Look at the math.  It’s worth it to him to start doing this immediately.

Will there be some challenges to convince his managers to let him take responsibility of the website? Probably. However, he’s a salesperson for pete’s sake. He needs to sell the benefits, which include the company no longer has to pay for a website that they really don’t care about and haven’t gotten results from.  They only care about sales, which is what his job is.  That’s what he offers.  “You give me control of the website, I’ll give you more sales.” Period.

It’s called aligning to common interests in sales-speak.

Now forget about him, let’s talk about you.  What do you bring that is of immediate value to yourself and to your company?  What do you bring to your customers?  Can you start bringing in more clients?  Would your company appreciate it? Would they appreciate it enough to pay you more?

If not, then would your company’s competition appreciate it more? IE would they appreciate it enough to pay you?  Maybe you’re working for the wrong company.

Never forget there’s more companies to work at than there are people like you who bring real value.

Learn more about leadership and value at http://srkinc.com and learn about making a difference at http://quantumcommonwealth.com

Alan Hill

(612) 819-1803

The Gift Of Adversity – Executive Leadership Trainer Shows You How

Business Leaders: Are you worried about the economic impact on your business?

Management Trainers: Is this your best opportunity to create value for your company?

“To whom much is given, much will be expected”

I always loved that verse in the bible.  But as you will see, I have a MUCH different take on it.

Most of us tend to think it implies those who have all the benefits of a wealthy income and lifestyle have an obligation to give back.  This is not a bad idea.  Trusting in someone to reach down to those who are disadvantaged is a great idea.

But what if you’ve not been given all the advantages?  What if you’ve only been given dis-advantages… what can be expected of you?

I have been given much adversity – how much will be expected of me?

Likewise, you may be experiencing some adversity in your business or work.  How much is going to be expected of you?

Here’s the point: What are you learning?  Some may learn “that which does not kill us, makes us stronger’.  That’s a great lesson, especially given some of the hubris of our last economic boom in America.

It’s also true that we learn a lot of value… real value… when challenged by adversity.  This might be expected of you to help your company during this economic downturn.

But what happens when you’re given more than just a little adversity?  Or perhaps more adversity than your peers?  What then will be expected of you?  How much more could be asked of someone in those circumstances?  Yet still, it rings out… “To whom much is given… much will be expected”

For me, a part of that answer is in teaching others to recognize the value of adversity.  To do more than just learn from challenge and change, but to go the extra mile and actively seek it out.  Welcome adversity and change.  A question I ask myself is: ‘How much a better person would I be if a little adversity is beneficial?”  And then “how much better would I be if there were more adversity?” and finally I ask myself “How much better would I be to others if I learned from THEIR mistakes and adversity, not just my own?”

Ultimately, “How much better would I be to the world if I taught this perspective to others… to learn from others mistakes and challenges as well as my own?”

What would the world be like in 10 years? 20 years? 50 years?

I have a lot to teach from my adversity.  What do you have to teach from yours?

Alan Hill

612) 819-1803

http://srkinc.com

http://quantumcommonwealth.com

Get the figures without the facts – A MN Executive Coach shows you how

MN – Entrepreneurs Are you struggling with efficient ways to measure value?

As a leader, do you wish you could help others gather information for decision making quickly?

Oftentimes in my coaching sessions I ask for an estimate of value or change in value.  Unfortunately records are not often kept.

I teach people a simple estimating or approximating procedure that allows them to determine a range of improvement.

It works because the unconscious mind gathers a lot (make that a LOT) of information that we’re not consciously aware of.  This process allows the conscious mind to more easily access the unconscious parts of ourselves that are more aware of events and surroundings.

I first ask them to rate the original state on a 5 point scale using the following phrases

Excellent, Good, Fair, Poor, Bad.  Then I ask them to rate it again after they made the improvement on the same 5 point scale.

Next, we attribute a percentage to each point as follows:

Excellent – 100%

Good – 80%

Fair – 60%

Poor – 40%

Bad – 20%

So if for example, they rated the original state as ‘Poor’ and the improved state as ‘Good’ then that equates to an estimated 40% improvement.

Now, you can easily estimate financial or efficiency improvements.  Usually people will remember (or can estimate) financial figures or time performance.  But they usually only know the ‘before’ or ‘after’ number, not both.  Fortunately, since we have an improvement number now (40%) it’s easy to calculate the change in numerical terms.

Give this a try next time you have to estimate a performance improvement. You may surprise yourself by how much you actually remember.

For an easy way to teach your team this principle – share this article with them and ask them what they thought.  This will help instill it as a permanent process in your business.  All you have to do is remind your team of it when you ask for data that’s unavailable.

Alan Hill is principal of http://srkinc.com and Co-Founder of http://quantumcommonwealth.com

Please visit these websites for more information about how we can help your Minnesota business grow profit through business strategies.

Minnesota Leaders – Now you can easily teach teams to solve problems

MN Executive Coach reveals how to solve system problems

Did you know your business is a series of systems … all linked together?

This troubleshooting process allows you to perform each step in isolation.  Oftentimes problems in systems are intermittent, which may trick you into believing that you’ve solved the problem only to have it reappear later.

Requirements:

This process requires you have a system diagram of all component parts or at least a complete understanding of the parts of the overall system and how they integrate together.

You will also need an escalation list of people, teams, departments that are responsible for systems connected to yours.

Process

C – Confirm

I – Isolate

R – Resolve or attempt to resolve

V – Verify resolution has solved the problem

E – Escalate to another if resolution process fails

Confirm – This step asks you to ensure you can recreate the problem consistently. Once you can recreate the problem consistently you can more readily isolate (the next step).

Isolate – This step requires the system diagram.  Systems are usually designed in a linear or ‘chain link’ fashion, which means each component is linked to (or dependent upon) 1 or 2 other components before it.  This uses the old ‘garbage in-garbage out’ idea – if you’re having trouble with the output of a particular component, look at the components that are connected before that component and also component in question.

One easy way to perform this step is to temporarily replace the component or modify the procedure and then re-confirm the problem (the previous step) disappeared.

In human systems you can ask the person to ‘imagine… for the sake of argument…’ an alternative idea, feeling, response or thought.  This allows the person to ‘try on’ or ‘swap out’ one thought, feeling or response for another.

Resolve – Once you are sure you’ve found the root cause, replace the faulty component or procedure.  In business systems, this might mean you improve, change or delete the procedure.  In human systems ask the person to try a 30 day experiment – where they agree to act as if this new thought, feeling or response is a normal response.  The agreement is after 30 days if they don’t like the feedback they get from the new behavior then they can go back to the ‘old’ way of doing things.

Verify – This step is important and overlooked.  It’s more than just rebooting the system or declaring the ‘problem is solved’.  It includes monitoring for a period of time to ensure the system is stable.  If the system is not stable, you may either go back to the Confirm step or Escalate (the next step).

Escalate – Systems operate within systems – which means they have isolated inputs and outputs.  Therefore the entire system may be getting an input that needs to be fixed.  Computer systems may be getting incorrect data from a database.  Human systems may be getting bad information.  If the source of the fault is outside of the system, then escalate using the escalation list.

This process is a simple method for continuous business improvement.  You easily implement this by teaching it to your team with instructions to place blame on the process, not the people.  Teach them to use this method everytime there is an irate customer, a product delay or other business problem.

Here’s a secret, you don’t have to wait until something is broken to use this process and improve things.

Check us out at http://quantumcommonwealth.com for more great ways we can help you grow your business.

Attention MN Inventors: Fastest Market Research Ever! FREE!

Entrepreneurs – do you have the Executive Coaching to know if your idea will sell?

How can market research uncover what your customers really want?

How can you do this BEFORE investing any money in a patent or business plan?

The best answer I ever received came from Margaret Thorpe from the Univ of St. Thomas Small Business Development Center. Took her longer to explain it to me than to do the research and find out the answer.

1. Identify the industry you are targeting as your customer.
2. Find out the big trade assocation(s) in that industry.
3. Research their annual convention keynote speech (web or trade magazine).
4. In that speech there is always 2 slides…
A. What are our top challenges this coming year
B. What are our top solutions for these challenges
5. If your product or service fits in with B. you have a winning product or service. if not, try another industry.

As a business development specialist in Minnesota, I’ve used this to help lots of entrepreneurs know if they have a winning idea before they invest any money. I advise them to do this quick study first before they even apply for patent protection because it’s so quick to do.

If you want to discuss further, please don’t hesitate to contact me. My website has my contact information.